OptinMon 04 - Interpreting Linear Regression Coefficients

Actually, you can interpret some main effects in the presence of an interaction

November 14th, 2014 by

One of those “rules” about statistics you often hear is that you can’t interpret a main effect in the presence of an interaction.

Stats professors seem particularly good at drilling this into students’ brains.

Unfortunately, it’s not true.

At least not always. (more…)


Spotlight Analysis for Interpreting Interactions

July 21st, 2014 by

Not too long ago, a client asked for help with using Spotlight Analysis to interpret an interaction in a regression model.

Spotlight Analysis? I had never heard of it.

As it turns out, it’s a (snazzy) new name for an old way of interpreting an interaction between a continuous and a categorical grouping variable in a regression model. (more…)


When a Variable’s Level of Measurement Isn’t Obvious

July 14th, 2014 by

A central concept in statistics is a variable’s level of measurement. It’s so important to everything you do with data that it’s usually taught within the first week in every intro stats class.

But even something so fundamental can be tricky once you start working with real data. (more…)


What’s in a Name? Moderation and Interaction, Independent and Predictor Variables

April 14th, 2014 by

One of the most confusing things about statistical analysis is the different vocabulary used for the same, or nearly-but-not-quite-the-same, concepts.

stage 1

Sometimes this happens just because the same analysis was developed separately within different fields and named twice.

So people in different fields use different terms for the same statistical concept.  Try to collaborate with a colleague in a different field and you may find yourself awed by the crazy statistics they’re insisting on.

Other times, there is a level of detail that is implied by one term that isn’t true of the wider, more generic term.  This level of detail is often about how the role of variables or effects affects the interpretation of output. (more…)


3 Tips to Make Interpreting Moderation Effects Easier

January 24th, 2014 by

Understanding moderation is one of those topics in statistics that is so much harder than it needs to be.

Here are three suggestions to make it just a little easier.

1. Realize that moderation just means an interaction

I have spoken with a number of researchers who are surprised to learn that moderation is just another term for interaction.

Perhaps it’s because moderation often appears with discussions of mediation. Or because we tend to think of interaction as being part of ANOVA, but not regression.

In any case, both an interaction and moderation mean the same thing: the effect of one predictor on a response variable is different at different values of the second predictor. (more…)


How to Interpret the Intercept in 6 Linear Regression Examples

April 30th, 2013 by

In all linear regression models, the intercept has the same definition: the mean of the response, Y, when all predictors, all X = 0.Stage 2

But “when all X=0” has different implications, depending on the scale on which each X is measured and on which terms are included in the model.

So let’s specifically discuss the meaning of the intercept in some common models: (more…)